Head of EMEAL CxO Marketing – Palo Alto Networks – Amsterdam

Palo Alto Networks

Company Description

Our Mission

At Palo Alto Networks everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

Our Approach to Work

We lead with flexibility and choice in all of our people programs. We have disrupted the traditional view that all employees have the same needs and wants. We offer personalization and offer our employees the opportunity to choose what works best for them as often as possible – from your wellbeing support to your growth and development, and beyond!

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work from the office three days per week, leaving two days for choice and flexibility to work where you feel most effective. This setup fosters casual conversations, problem-solving, and trusted relationships. While details may evolve, our goal is to create an environment where innovation thrives, with office-based teams coming together three days a week to collaborate and thrive, together!

Job Description

Your Career

We’re looking for a results-oriented, performance-driven marketing leader to design, build and lead our C-level (CxO) engagement marketing and thought leadership efforts across EMEA & LATAM. You will partner with, and influence, EMEA & LATAM Exec Leadership, the Regional Chief Security Officer (CSO) team, and executive marketing leadership teams, to build data-driven plans supporting Platformization and regional sales strategies. As someone who is experienced in building and maintaining CxO relationships, you will generate awareness at the C-level and drive quality engagement with a target contribution for the business. The successful candidate will have a proven record of strategic planning and influencing at executive level, field and program marketing experience – and isn’t afraid to roll up their sleeves alongside the rest of our team.

Your Impact

  • Design, build, lead, measure, and continuously optimize the marketing plan for CxO engagement and thought leadership in EMEAL, with the goal to drive cross portfolio adoption (Platformization)
  • Become the ‘go-to’ person for CxO marketing and act as the advocate/evangelist for our CxO marketing strategy – Partner and develop a trusted peer relationship with the Regional CSO team, EMEAL Executive Leadership and cross functional leaders on the overall strategy and expected CxO marketing results
  • Demonstrate ability to build relationships with our CXO community members and use this input to enhance the program – Able to communicate with gravitas and comfortable in customer facing scenarios with senior executives
  • Work closely with EMEAL leadership to build a strategic investment plan to adequately support needs across countries, partners and routes-to-market
  • Able to influence the global brand marketing team and Regional CSO teams to develop programs, determine scale, desired outcomes, and how to measure success
  • Directly build, execute and own a broad range of critical components of your marketing strategy focused on top accounts, industries and segments, using the full marketing mix
  • Work with the Regional marketing teams to support and empower them in driving local CxO and thought leadership programs across EMEAL
  • Deliver results that support pipeline creation across the broad portfolio and CxO engagement targets across multiple countries and sales regions
  • Develop a thorough understanding of the company’s EMEAL business including sales history, CxO contact coverage analysis, and thought-leadership opportunities
  • Use data and strategic account insight to establish, forecast and report against key success metrics, as well as drive customer satisfaction and loyalty

Qualifications

Your Experience

  • At least 15+ years best-in-class marketing experience within a Cybersecurity, high tech or fast-paced B2B, marketing environment, preferably with an understanding of security and its role in the future of technology
  • A strong influencer, builder and collaborator, comfortable with executive-level stakeholder management, able to communicate with confidence and gravitas
  • “Do whatever it takes” attitude – A unique and proven ability to develop strategy and execute, day in and day out, at an incredibly high level against consistent results
  • Excellent project management skills, with a high sense of urgency, as well as exceptional attention to detail
  • Ability to influence across the organization – advocate for needs of stakeholders and mobilize cross-functional teams
  • Experience in account-based marketing (ABM) and/or running C-level executive programs
  • People management and talent development experience is essential
  • Willingness to learn, embrace challenges, persist in the face of setbacks, see effort as a path to mastery, learn from feedback and find lessons and inspiration in the success of others

Additional Information

The Team

Our Marketing team has an opportunity like no other in any industry: high-impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats, cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes affecting our industry and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.

Our Commitment

We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.

Is role eligible for Immigration Sponsorship?: Yes

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